For PR administration pupils: Classification of PR texts and benefits of using PR articles

Classification of PR texts

After we touched a little regarding the peculiarities of writing advertising texts, it homework for you is the right time to speak about the kinds of PR articles. Happily, right here we have been anticipating new acquaintances that are interesting.

1. 1. Press announcements. Yes, yes, the kind that is old release pertains to the group of image texts. Regular book of data guides can develop a certain image around a product, service or company.
2. Having less press announcements is the fact that its market is always extremely restricted to the group of interested experts: it really is difficult to imagine a citizen that is common starts the web site of their favorite newsprint at night after work, but a profile resource that puts press releases on the web.
3. 2. Interviews. a pleasant function of pr-text into the format of “interview” is the fact that it is possible to separately make a “convenient” variety of concerns, avoiding any unneeded topics. Or especially concentrate on uncomfortable questions, without looking forward to them (in a more situation that is uncomfortable become set by opponents.
4. Image meeting allows you to definitely tell in regards to a particular individual, and concerning the company, product, service an such like. PR-copywriting also assumes this format of this interviewing, if the questions within the text foresee the concerns that usually arise through the reader.
5. 3. Image text. Most frequently, the writing of image articles is dependent on the answer of some problems that are socially significant describes procedures that are interesting to your potential audience. Samples of PR-texts of the type:

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